RE: UKNM: AOL advertising

[Leslie Bunder]

You sure this wasn't referring to the free trial they offer for 30 days,

or even the fact that technical support is via a freephone number or

even for that matter the call to contact them is free.


I don't think it is misleading as such, but out of contect you could be

left with a wrong impression.


Leslie

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Leslie Bunder, technology writer

Teletext on the Web

e-mail: LBunder@teletext.co.uk

tel: 0171 386 3667 (UK)  +44 171 386 3667 (outside UK)

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post: 101 Farm Lane, Fulham, London SW6 1QJ, UK

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> -----Original Message-----

> From:	Stefan Magdalinski [SMTP:stefan@isness.org]

> Sent:	22 December 1998 10:43

> To:	uk-netmarketing@chinwag.com

> Subject:	UKNM: AOL advertising

> 

> Am I the only person who finds AOL's new spate of TV ads *just* *a

> little* misleading? 

> 

> Only seen it once, but it ends with a voiceover saying "It's Free!" 

> 

> which is clearly a lie. 

> 

> feeling the pressure of freeserve perhaps? 

> is this acceptable advertising? 

> 

> /**

> Stefan Magdalinski                            0370 67 70 58 

> stefan@isness.org                             icq: 5261825  

> 

> http://www.isness.org/house/boat                       **/


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