RE: UKNM: Banner ad release

[Robin Edwards]

On Tuesday, March 23, 1999 10:25 AM, Paul Douglas [SMTP:pauld@paragon.co.uk] 

wrote:

> May be of interest to some of you. This is an unedited press release and

> doesn't reflect my views, by the way...


Acknowledged


> PENTACOM TO LAUNCH WORLD'S FIRST INTERACTIVE BANNER ADS AT

> INTRANET EXPO'99


World's first?


> ActiveAdvertiser banners, on the other hand,

> involve viewers by encouraging them to either play an interactive game


Like that 9 hole golf game done quite a while ago then?


> or use pull-down menus to navigate to further locations. In either case,


Or even better, to buy a product directly from the banner. Oh yeah, I forgot, a 

well known jeans company did that last year.


Hmmm. I must be in a bad mood today, but I do get a bit wound up seeing 

"world's first" or "the UK's best" slapped around  things.


Robin

--

Robin Edwards

Clockworx Design Limited

T: +44 1543 252370           F: +44 1543 420761

E: robin@clockworx.co.uk     W: http://www.clockworx.co.uk/ 

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