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| Subject: |
RE: UKNM: .co.uk vs .com |
| From: |
Wallace, Darren |
| Date: |
Wed, 29 Mar 2000 10:30:48 +0100 |
But doesn't using a domain name that is up to 67 characters long only
increase the risk of people incorrectly typing in addresses?
Cheers,
D.
>
Up to 1 month ago I would have agreed with the comments in
>
your letter.
>
However there has been a very significant change to the
>
registering of Top
>
level domains , which seems to have gone largely unnoticed. A
>
short while
>
ago the characters allowed in URL`s was increased from 26 to
>
67 (to include
>
.com ). This presents some wonderful new opportunities in this field.
>
Finding a short, trendy, catchy name is almost impossible, but with 67
>
permitted characters the possibilities are endless.
>
Previously, the percieved wisdom was, short name ,then
>
prominant mission
>
statement including as many keywords as possible, to ensure
>
good search
>
engine placement. Now you can use keywords in your URL and I
>
strongly advise
>
you to do so.
>
Let`s see what cybersquatters make of this.
>
>
Keith Whittaker
>
Startingpost.com
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