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 <title>branding</title>
 <link>http://www.chinwag.com/tags/branding</link>
 <description>The taxonomy view with a depth of 0.</description>
 <language>en</language>
<item>
 <title>Creative Solutions for Marketing on YouTube</title>
 <link>http://www.chinwag.com/reports/08/2008/creative-solutions-marketing-youtube</link>
 <description>&lt;b&gt;Find out how Heinz, Dove, Bazooka Joe and other major brands are using creative YouTube campaigns to gain millions of video views and direct engagement with consumers.&lt;/b&gt;&lt;br /&gt;
&lt;br /&gt;
•  Comprehensive guide to campaign management&lt;br /&gt;
&lt;br /&gt;
•  12 major brand marketing campaign case studies&lt;br /&gt;
&lt;br /&gt;
•  Profiles of 100 video social networking sites&lt;br /&gt;
&lt;br /&gt;
•  Download sample pages and table of contents PDF&lt;br /&gt;&lt;p&gt;&lt;a href=&quot;http://www.chinwag.com/reports/08/2008/creative-solutions-marketing-youtube&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.chinwag.com/topic/branding">branding</category>
 <category domain="http://www.chinwag.com/tags/branding">branding</category>
 <category domain="http://www.chinwag.com/topic/iptv">iptv</category>
 <category domain="http://www.chinwag.com/tags/marketing">marketing</category>
 <category domain="http://www.chinwag.com/topic/marketing">marketing</category>
 <category domain="http://www.chinwag.com/topic/media">media</category>
 <category domain="http://www.chinwag.com/tags/online-video">online video</category>
 <category domain="http://www.chinwag.com/tags/social-media">social media</category>
 <category domain="http://www.chinwag.com/tags/social-networks">social networks</category>
 <category domain="http://www.chinwag.com/topic/socialmedia">socialmedia</category>
 <category domain="http://www.chinwag.com/prominence/standard">Standard</category>
 <category domain="http://www.chinwag.com/topic/video">video</category>
 <category domain="http://www.chinwag.com/tags/video">video</category>
 <category domain="http://www.chinwag.com/tags/youtube">youtube</category>
 <pubDate>Mon, 25 Aug 2008 14:48:48 +0100</pubDate>
 <dc:creator>Deirdre Molloy</dc:creator>
 <guid isPermaLink="false">304582 at http://www.chinwag.com</guid>
</item>
<item>
 <title>Top ten brand videos on YouTube</title>
 <link>http://www.chinwag.com/blogs/chinwag-news/top-ten-brand-videos-youtube</link>
 <description>&lt;p&gt;
Do you know how your company looks on YouTube? Open platforms and social networks attract massive audiences, and the impact of this sea-change in media on brands has been equally enormous.
&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.chinwag.com/blogs/chinwag-news/top-ten-brand-videos-youtube&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <comments>http://www.chinwag.com/blogs/chinwag-news/top-ten-brand-videos-youtube#comments</comments>
 <category domain="http://www.chinwag.com/topic/branding">branding</category>
 <category domain="http://www.chinwag.com/tags/branding">branding</category>
 <category domain="http://www.chinwag.com/topic/events">events</category>
 <category domain="http://www.chinwag.com/tags/events">events</category>
 <category domain="http://www.chinwag.com/topic/marketing">marketing</category>
 <category domain="http://www.chinwag.com/tags/marketing">marketing</category>
 <category domain="http://www.chinwag.com/topic/media">media</category>
 <category domain="http://www.chinwag.com/tags/social-media">social media</category>
 <category domain="http://www.chinwag.com/topic/socialmedia">socialmedia</category>
 <category domain="http://www.chinwag.com/topic/video">video</category>
 <category domain="http://www.chinwag.com/tags/video">video</category>
 <category domain="http://www.chinwag.com/tags/youtube">youtube</category>
 <wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.chinwag.com/crss/node/37768</wfw:commentRss>
 <pubDate>Wed, 21 May 2008 12:46:09 +0100</pubDate>
 <dc:creator>Suzanne Morrow</dc:creator>
 <guid isPermaLink="false">37768 at http://www.chinwag.com</guid>
</item>
<item>
 <title>Piecing together the micro media puzzle </title>
 <link>http://www.chinwag.com/blogs/chinwag-news/piecing-together-micro-media-puzzle</link>
 <description>Mobisodes, music widgets, news via RSS.  It seems companies are clambouring over each other to turn once new online services into the latest micro equivalent.  What can we expect from all these rapid developments and what’s the next thing to turn “&lt;a href=&quot;http://en.wikipedia.org/wiki/Micromedia&quot; title=&quot;micro media definition &quot; target=&quot;_blank&quot;&gt;micro&lt;/a&gt;”?&lt;br /&gt;&lt;p&gt;&lt;a href=&quot;http://www.chinwag.com/blogs/chinwag-news/piecing-together-micro-media-puzzle&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <comments>http://www.chinwag.com/blogs/chinwag-news/piecing-together-micro-media-puzzle#comments</comments>
 <category domain="http://www.chinwag.com/tags/aggregators">aggregators</category>
 <category domain="http://www.chinwag.com/topic/branding">branding</category>
 <category domain="http://www.chinwag.com/tags/branding">branding</category>
 <category domain="http://www.chinwag.com/topic/business">business</category>
 <category domain="http://www.chinwag.com/tags/content">content</category>
 <category domain="http://www.chinwag.com/tags/disaggregation">disaggregation</category>
 <category domain="http://www.chinwag.com/topic/events">events</category>
 <category domain="http://www.chinwag.com/topic/innovation">innovation</category>
 <category domain="http://www.chinwag.com/tags/mashups">mashups</category>
 <category domain="http://www.chinwag.com/topic/media">media</category>
 <category domain="http://www.chinwag.com/tags/micro-content">micro content</category>
 <category domain="http://www.chinwag.com/tags/micro-media">micro media</category>
 <category domain="http://www.chinwag.com/tags/social-media">social media</category>
 <category domain="http://www.chinwag.com/topic/socialmedia">socialmedia</category>
 <category domain="http://www.chinwag.com/topic/widgets">widgets</category>
 <category domain="http://www.chinwag.com/tags/widgets">widgets</category>
 <wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.chinwag.com/crss/node/36140</wfw:commentRss>
 <pubDate>Tue, 06 May 2008 16:18:17 +0100</pubDate>
 <dc:creator>Suzanne Morrow</dc:creator>
 <guid isPermaLink="false">36140 at http://www.chinwag.com</guid>
</item>
<item>
 <title>Chinwag Live On Tour: Measuring Social Media</title>
 <link>http://www.chinwag.com/events/2008/04/chinwag-live-tour-measuring-social-media</link>
 <description>&lt;div class=&quot;field&quot;&gt;
  &lt;strong&gt;Date: &lt;/strong&gt;
          &lt;span class=&quot;field-item&quot;&gt;&lt;span class=&quot;date-display-single&quot;&gt;30 Apr 2008 - 15:30&lt;/span&gt;&lt;/span&gt;
    &lt;/div&gt;

&lt;div class=&quot;field&quot;&gt;
  &lt;strong&gt;Location: &lt;/strong&gt;
      &lt;span class=&quot;field-item&quot;&gt;London 
            &lt;/span&gt;
&lt;/div&gt;

&lt;p&gt;
Sample some Chinwag Live action in Earls Court and get the lowdown on social media metrics at the same time... 
&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;&quot; title=&quot;More about Chinwag Live On Tour: Measuring Social Media&quot; &gt;More info about Chinwag Live On Tour: Measuring Social Media&lt;/a&gt;&lt;/p&gt;
</description>
 <category domain="http://www.chinwag.com/tags/branding">branding</category>
 <category domain="http://www.chinwag.com/topic/branding">branding</category>
 <category domain="http://www.chinwag.com/topic/innovation">innovation</category>
 <category domain="http://www.chinwag.com/tags/marketing">marketing</category>
 <category domain="http://www.chinwag.com/topic/marketing">marketing</category>
 <category domain="http://www.chinwag.com/topic/media">media</category>
 <category domain="http://www.chinwag.com/tags/social-media">social media</category>
 <category domain="http://www.chinwag.com/tags/social-networks">social networks</category>
 <category domain="http://www.chinwag.com/topic/socialmedia">socialmedia</category>
 <category domain="http://www.chinwag.com/prominence/standard">Standard</category>
 <pubDate>Mon, 31 Mar 2008 18:11:13 +0100</pubDate>
 <dc:creator>Deirdre Molloy</dc:creator>
 <guid isPermaLink="false">32270 at http://www.chinwag.com</guid>
</item>
<item>
 <title>Rise of the Brandcasters</title>
 <link>http://www.chinwag.com/events/2008/02/rise-brandcasters</link>
 <description>&lt;div class=&quot;field&quot;&gt;
  &lt;strong&gt;Date: &lt;/strong&gt;
          &lt;span class=&quot;field-item&quot;&gt;&lt;span class=&quot;date-display-single&quot;&gt;28 Feb 2008 - 18:00&lt;/span&gt;&lt;/span&gt;
    &lt;/div&gt;

&lt;div class=&quot;field&quot;&gt;
  &lt;strong&gt;Location: &lt;/strong&gt;
      &lt;span class=&quot;field-item&quot;&gt;London 
            &lt;/span&gt;
&lt;/div&gt;

&lt;p&gt;
&lt;p&gt;
&lt;strong&gt;The internet in all its manifestations is relentlessly replacing television as the dominant medium.&lt;/strong&gt; 
&lt;/p&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;&quot; title=&quot;More about Rise of the Brandcasters&quot; &gt;More info about Rise of the Brandcasters&lt;/a&gt;&lt;/p&gt;
</description>
 <category domain="http://www.chinwag.com/tags/branding">branding</category>
 <category domain="http://www.chinwag.com/tags/business">Business</category>
 <category domain="http://www.chinwag.com/tags/businessmodels">businessmodels</category>
 <category domain="http://www.chinwag.com/tags/collaboration">collaboration</category>
 <category domain="http://www.chinwag.com/tags/iptv">IPTV</category>
 <category domain="http://www.chinwag.com/tags/marketing">marketing</category>
 <category domain="http://www.chinwag.com/prominence/standard">Standard</category>
 <category domain="http://www.chinwag.com/tags/tv">tv</category>
 <category domain="http://www.chinwag.com/tags/webtv">WebTV</category>
 <pubDate>Sat, 23 Feb 2008 14:47:37 +0000</pubDate>
 <dc:creator>Deirdre Molloy</dc:creator>
 <guid isPermaLink="false">28486 at http://www.chinwag.com</guid>
</item>
<item>
 <title>Social Media for Business - Full Day Course</title>
 <link>http://www.chinwag.com/events/2008/04/social-media-business-full-day-course</link>
 <description>&lt;div class=&quot;field&quot;&gt;
  &lt;strong&gt;Date: &lt;/strong&gt;
          &lt;span class=&quot;field-item&quot;&gt;&lt;span class=&quot;date-display-single&quot;&gt;2 Apr 2008 - 10:00&lt;/span&gt;&lt;/span&gt;
    &lt;/div&gt;

&lt;div class=&quot;field&quot;&gt;
  &lt;strong&gt;Location: &lt;/strong&gt;
      &lt;span class=&quot;field-item&quot;&gt;London 
            &lt;/span&gt;
&lt;/div&gt;

&lt;p&gt;
&lt;p&gt;
&lt;strong&gt;&lt;/strong&gt;
&lt;/p&gt;
&lt;p&gt;
&lt;strong&gt;A one-day course designed to give delegates a thorough grounding in the latest web trends for talking about your brand, business or organisation, as well as your own professional profile.&lt;/strong&gt; 
&lt;/p&gt;
&lt;p&gt;
Social Media is the next generation of communications, going beyond the traditional media to personal communications with individuals, fostering genuine relationships, creating your own messages and creating value through sharing useful and interesting information. 
&lt;/p&gt;
&lt;p&gt;
Social Media for Business will cover: 
&lt;/p&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;&quot; title=&quot;More about Social Media for Business - Full Day Course&quot; &gt;More info about Social Media for Business - Full Day Course&lt;/a&gt;&lt;/p&gt;
</description>
 <category domain="http://www.chinwag.com/tags/branding">branding</category>
 <category domain="http://www.chinwag.com/tags/marketing">marketing</category>
 <category domain="http://www.chinwag.com/tags/socialmedia">socialmedia</category>
 <category domain="http://www.chinwag.com/tags/socialnetworks">socialnetworks</category>
 <category domain="http://www.chinwag.com/tags/socialweb">socialweb</category>
 <category domain="http://www.chinwag.com/prominence/standard">Standard</category>
 <pubDate>Sat, 23 Feb 2008 14:29:28 +0000</pubDate>
 <dc:creator>Deirdre Molloy</dc:creator>
 <guid isPermaLink="false">28485 at http://www.chinwag.com</guid>
</item>
<item>
 <title>Widgety Goodness 2007</title>
 <link>http://www.chinwag.com/events/2007/12/widgety-goodness-conference-2007</link>
 <description>&lt;div class=&quot;field&quot;&gt;
  &lt;strong&gt;Date: &lt;/strong&gt;
          &lt;span class=&quot;field-item&quot;&gt;&lt;span class=&quot;date-display-single&quot;&gt;6 Dec 2007 - 09:00&lt;/span&gt;&lt;/span&gt;
    &lt;/div&gt;

&lt;div class=&quot;field&quot;&gt;
  &lt;strong&gt;Location: &lt;/strong&gt;
      &lt;span class=&quot;field-item&quot;&gt;Brighton 
            &lt;/span&gt;
&lt;/div&gt;

&lt;p&gt;
&lt;p&gt;
The widgetization of content for social networks and its implications for brands and marketers...
&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;&quot; title=&quot;More about Widgety Goodness 2007&quot; &gt;More info about Widgety Goodness 2007&lt;/a&gt;&lt;/p&gt;
</description>
 <category domain="http://www.chinwag.com/tags/branding">branding</category>
 <category domain="http://www.chinwag.com/tags/marketing">marketing</category>
 <category domain="http://www.chinwag.com/tags/social-networks">social networks</category>
 <category domain="http://www.chinwag.com/tags/widgets">widgets</category>
 <category domain="http://www.chinwag.com/prominence/affiliate">Affiliate</category>
 <pubDate>Thu, 25 Oct 2007 12:32:20 +0100</pubDate>
 <dc:creator>Deirdre Molloy</dc:creator>
 <guid isPermaLink="false">16500 at http://www.chinwag.com</guid>
</item>
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