Google Adwords trade mark policy change - has the law changed?

Alex Chapman — Fri, 04 Apr 2008 11:58:45 +0100

So I have just received this:

-----Original Message-----

From: Google [mailto:trademark-policy-revision@google.com]

Trade marks are property - treat them that way.

Alex Chapman — Thu, 07 Feb 2008 18:54:33 +0000

I see that Google is getting it in the neck again over trade marks. It seems it can't win - if it takes action to deal with trade mark infringers it is criticised as being over zealous and if it doesn't it is seen as being irresponsible.

I'm not going to add weight to any side of the argument here but it might help to explain a bit more about what trade marks are and what they do.