UKNM: Re: Acceptable apology for misuse of data?

[Tim Ireland]

"Darren Priest" <Darren@forceinternet.co.uk> noted the following

'acceptable' apology:


> >From Cheeky Monkey:

>

> "Pete, one of our technical guys has just made a mistake - he sent you an

> email after you'd requested not to be contacted. Please accept our

apologies

> We've already beat him sensless and he's assured us it won't happen again

> but if you don't believe us you can remind him yourself - send him an

email:

> xxxxxxx

> The Band."

>

> (Email address removed by me)


I got this same email and had the same thoughts. The copy alone wouldn't

have done it - the inclusion of an actual email address was the magic

ingredient. I wonder if Oz's Herald considered this approach?


;o)


Tim Ireland

Director of Marketing

www.designercity.com


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